Facebook Ads MasterClass 2026 - All Campaign Creations

Master Facebook Ads with expertly crafted campaigns. Create, optimize, and analyze effective ads to boost your business and reach your audience in 2026.

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Course curriculum

1. Segment 00 - Welcome to the Course: Course Overview
2. Segment 01 - Facebook Marketing - What We Will Cover
3. Segment 02 - Why to Use Facebook to Market Your Business
4. Segment 03 - How to Create a Facebook Page
1. Segment 04 - How to Create a Facebook Profile Image
2. Segment 05 - How to Design a Facebook Cover Image
3. Segment 06 - How to Update Your Pages Info and Preferences
1. Segment 07 - What to Post on Your Facebook Page
2. Segment 08 - How to Promote Your Page and Get Likes and Engagement
3. Segment 09 - Hands-On-learning: Create and configure a Facebook business page
4. Segment 10 - Reading: Set Up Your Facebook Business Page
5. Segment 11 - Quiz: Facebook Page Setup and Business Presence
1. Segment 12 - What is an Online Community?
2. Segment 13 - Why Should You Start an Online Community?
3. Segment 14 - Recommended Tools and Apps for Creating an Online Community
4. Segment 15 - How to Grow Your Online Community
1. Segment 16 - How to Create More Engagement in Your Community
2. Segment 17 - Quick Tips for Increasing Engagement
3. Segment 18 - Best Types of Posts to Share in Your Community
4. Segment 19 - Make Your Posts Count More and Increase Engagement
1. Segment 20 - Make Consistent Posting Easier
2. Segment 21 - Content Tools and Apps to Create and Automate Posts
3. Segment 22 - Use Analytics to Grow Your Community
4. Segment 23 - Hands-On-Learning: Build a community content strategy
5. Segment 24 - Reading: Build a Brand Community for Your Business
6. Segment 25 - Quiz: Community Building and Content Strategy
1. Segment 26 - Facebook Ads Basics - What We Will Cover
2. Segment 27 - How Powerful Are Facebook Ads?
3. Segment 28 - How Do Facebook Ads Work - The Auction
1. Segment 29 - Facebook Ad Structure
2. Segment 30 - How to Set Up Your Facebook Ads Account
1. Segment 31 - Facebook Ads Metrics
2. Segment 32 - Facebook Ads - Account Navigation
3. Segment 33 - Hands-On-Learning: Configure an Ads Account and Build Your Metrics Reference Document
4. Segment 34 - Reading: Ads Manager Metrics and Reporting Basics
5. Segment 35 - Quiz: Facebook Ads Fundamentals
1. Segment 36 - Ad Creation - What We Will Cover
2. Segment 37 - Create Your First Ad: Campaign Objectives
3. Segment 38 - Ad Set Name, Conversion, Campaign Score, and Audience Definition
1. Segment 39 - Budget, Schedule, and Audience Controls
2. Segment 40 - Advantage+ Audience, Policy Requirements, and Placements
3. Segment 41 - Ad Name, Identity, and Ad Setup
4. Segment 42 - Destination, Ad Creative, Testing, Chat Builder, and Tracking
1. Segment 43 - Brand Awareness Campaign
2. Segment 44 - Website Traffic Campaign
3. Segment 45- Engagement Campaign
1. Segment 46 - Create a Facebook Video Ad Campaign
2. Segment 47 - How to Create a Lead Generation Campaign
3. Segment 48 - App Promotion Campaign
4. Segment 49 - Online Sales Campaign
5. Segment 50 - Hands-On-Learning: Build and Document Two Complete Facebook Ad Campaigns
6. Segment 51 - Reading: How to Run Facebook Ads: 2026 Beginner's Guide
7. Segment 52 - Quiz: Ad Campaign Creation and Campaign Types
1. Segment 53 - What is an Audience and Why It Matters for Your Business
2. Segment 54 - Custom Audience: Website Visitors and Customer Lists
3. Segment 55 - Custom Audience: App Activity and Offline Activity
4. Segment 56 - Custom Audience: Catalogue and Video
1. Segment 57 - Custom Audience: Instagram and Lead Form
2. Segment 58 - Custom Audience: Events and Instant Experience
3. Segment 59 - Custom Audience: Facebook Page, Shopping, and On-Facebook Listings
4. Segment 60 - Lookalike Audience and Saved Audience
1. Segment 61 - Facebook Ads Pixel Setup
2. Segment 62 - Facebook Ads Conversion API
3. Segment 63 - Facebook Ads Pixel and Shopify Integration
4. Segment 64 - Facebook Ads Bidding Strategy
5. Segment 65 - Hands-On-Learning: Build a Custom Audience and install the Pixel
6. Segment 66 - Reading: Meta Pixel and Conversions API: Implementation Guide
7. Segment 67 - Quiz: Audience Targeting, Pixel, and Bidding
1. Segment 68 - Facebook Ads Strategy: Foundations
2. Segment 69 - Facebook Ads Strategy: Funnel Design
3. Segment 70 - Facebook Ads Strategy: Optimization Levers
1. Segment 71 - Facebook Ad Policies
2. Segment 72 - Banned Ads and Accounts
1. Segment 73 - Meta Business Suite Overview
2. Segment 74 - Hands-On-learning: Design a strategy and reporting framework
3. Segment 75 - Reading: Meta Advertising Policies
4. Segment 76 - Quiz: Ads Strategy, Policies, and Reporting
1. Segment 77 - Business Settings
2. Segment 78 - Business Support Home, Billing, and Payments
3. Segment 79 - Brand Rights Protection, Brand Safety, and Suitability
4. Segment 80 - Business Apps and Store Locations
5. Segment 81 - Media Library, Ratings, Reviews, and WhatsApp Manager
6. Segment 82 - Ad Account Updates
7. Segment 83 - Notifications
1. Segment 84 - Creator Marketplace
2. Segment 85 - Planner
3. Segment 86 - Inbox and Leads Centre
4. Segment 88 - Content
5. Segment 89 - Sound Collection
6. Segment 90 - Live Dashboard
7. Segment 91 - Meta AI Business Assistant
1. Segment 92 - Ad Account Settings and Ads
2. Segment 93 - Ad Limits per Page and Ads Manager
3. Segment 94 - Advertising Settings and Audiences
4. Segment 95 - Automated Rules
5. Segment 96 - Campaign Planner
6. Segment 97 - Creative Hub
7. Segment 98 - Instant Forms, Partnership Ads Hub, and Events Manager
1. Segment 99 - Ads Reporting and Audience Insights
2. Segment 100 - Insights and Branded Content
3. Segment 101 - Creative Reporting, Experiments, and Traffic Analysis Reports
4. Segment 102 - Appointments and Commerce Manager
5. Segment 103 - Monetization and Orders
6. Segment 104 - Help
7. Segment 105 - Search and Report a Problem
8. Segment 106 - Hands-On-Learning: Configure Meta Business Suite for a working brand
9. Segment 107 - Reading: Meta Business Suite User Guide
10. Segment 108 - Quiz: Meta Business Suite Operations
1. Segment 109 - Market Research and Audience Understanding with ChatGPT
2. Segment 110 - Audience Targeting Ideas with ChatGPT
3. Segment 111 - Competitor Analysis with ChatGPT
4. Segment 112 - Offer Creation with ChatGPT
1. Segment 113 - Ad Angle Generation with ChatGPT
2. Segment 114 - Ad Copy Writing with ChatGPT
3. Segment 115 - Ad Creative Creation with ChatGPT
4. Segment 116 - Video Ads Scripts with ChatGPT
1. Segment 117 - Landing Page Copy Optimization with ChatGPT
2. Segment 118 - Full Campaign Planning with ChatGPT
3. Segment 119 - A/B Testing Plan with ChatGPT
4. Segment 120 - Performance Analysis and Optimization with ChatGPT
1. Segment 121 - Retargeting Strategy with ChatGPT
2. Segment 122 - Scaling Strategy with ChatGPT
3. Segment 123 - Chatbot and Messenger Flow Ideas with ChatGPT
4. Segment 124 - Facebook Ads Certification Overview
5. Segment 125 - Hands-On-Learning: Run a ChatGPT-assisted campaign sprint
6. Segment 126 - Reading: Generative AI in Performance Marketing
7. Segment 127 - Quiz: AI-Powered Advertising with ChatGPT
8. Segment 128 - Course-end Project: Build a Complete Facebook Ads Program for a New Brand

About this course

Free
128 lessons
7 hours of video content

Discover your potential, starting today

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Facebook Ads MasterClass 2026 - All Campaign Creations

Course curriculum

Chapter 1 - Set up a Facebook business page

Chapter 2 - Configure visual identity and page settings

Chapter 3 - Promote your page and grow your audience

Chapter 4 - Launch and grow an online community

Chapter 5 - Drive engagement and post effectively

Chapter 6 - Automate content and use analytics

Chapter 7 - How Facebook advertising works

Chapter 8 - Ad structure and account setup

Chapter 9 - Metrics and account navigation

Chapter 10 - Build your first campaign

Chapter 11 - Configure ad sets and creatives

Chapter 12 - Run awareness, traffic, and engagement campaigns

Chapter 13 - Run video, lead gen, app, and sales campaigns

Chapter 14 - Build Custom Audiences from first-party data

Chapter 15 - Advanced audience sources and Lookalike Audiences

Chapter 16 - Pixel, Conversions API, and bidding strategy

Chapter 17 - Apply strategic frameworks to your ad program

Chapter 18 - Navigate policies and account compliance

Chapter 19 - Measure performance with reports and Business Suite

Chapter 20 - Configure account settings and brand management

Chapter 21 - Manage content, planning, and audience engagement

Chapter 22 - Operate advertising tools at scale

Chapter 23 - Use reporting, commerce, and support tools

Chapter 24 - Research, audience design, and offer creation with ChatGPT

Chapter 25 - Creative ideation and ad production with ChatGPT

Chapter 26 - Campaign planning, testing, and optimization with ChatGPT

Chapter 27 - Scaling, retargeting, and certification

About this course

Discover your potential, starting today